Order the Ford Fathom™

The Ford Store Morgan Hill in Morgan Hill CA

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Starting MSRP $28,350¹

Ford has introduced the all-new Fathom™, its newest midsize electric truck and the first vehicle built on Ford's new Universal Electric Vehicle Platform. Designed around affordability and accessibility, Fathom starts at an MSRP of $28,350^¹ with the standard-range battery.

As the Bay Area's #1 Ford retail volume dealer for 14 of the past 21 years^², our team at The Ford Store Morgan Hill put together this guide so you can learn what's known so far, and we'll keep you updated as Ford releases more details ahead of preorders opening in early 2027.

Pricing

Starting MSRP: $28,350^¹ (base model, standard-range battery)

Destination and delivery: $1,595 (not included in MSRP)

Note: Trim names, additional battery options, and per-trim pricing haven't been released by Ford yet.

Power & Capability

Fathom offers bidirectional power capability, meaning the battery can power outside devices or equipment.

Note: Horsepower, torque, towing, and payload numbers have not been released yet.

Technology & Features

Every Fathom will be BlueCruise capable^³ for hands-free highway driving. Standard tech includes a large touchscreen display with Apple Maps navigation, a Digital Key, Ford app⁴ remote control, and standard Apple CarPlay and Android Auto.

Interior Space

Fathom is projected to offer more passenger volume than the Toyota RAV4.

Note: Specific interior dimensions have not been released yet.

Exterior Design

Not yet available. Ford has not released exterior dimensions or bed specs for Fathom.

Safety Features

Not yet available. Ford has not released specific safety systems for Fathom beyond BlueCruise^³ capability.

What Does the Name Fathom Mean?

Ford named the truck Fathom to reflect real depth, inspired by the classic measure of open arms. The name represents an expansive interior and technology that adapts to how people live.

What is the name of the new Ford midsize electric truck?

It's called Fathom™, and it is the first vehicle produced on Ford's new Universal Electric Vehicle Platform.

What does Fathom™ mean?

Ford named it Fathom™ because real depth comes from deeply understanding how you live. Inspired by the classic measure of open arms, Fathom™ is designed with an expansive interior and technology that adapts to your needs.

What is the starting price of the vehicle?

Fathom has a starting MSRP of $28,350¹, not including destination and delivery or dealer documentation fees.

Does that include destination and delivery?

No. Destination and delivery is $1,595.

Does Fathom™ come with BlueCruise?

Every Ford Fathom™ will be BlueCruise capable³ for hands-free highway driving.

When will preorders open?

Interested customers can sign up to be informed of Fathom™ updates now. Preorders are expected to begin in early 2027.

Can I order a Fathom™ at The Ford Store Morgan Hill?

Preorders haven't opened yet. Reach out to our team and we'll keep you updated as soon as ordering information becomes available.

Keep In Touch for Updates

Drivers in Morgan Hill, San Jose, and Gilroy are already asking about this all-new electric truck. At The Ford Store Morgan Hill, we're the Bay Area's #1 Ford retail volume dealer for 14 of the past 21 years^² — and we back that up with a non-commissioned sales team, everyday low bottom-line pricing, and a transparent buying experience from start to finish. Reach out with questions, and we'll keep you updated as Ford releases more details ahead of preorders opening in early 2027. Call, email, or stop by today.

Disclosures

1. Starting MSRP is for base model and excludes taxes, title, registration, fees and a $1,595 destination and delivery charge.

2. 2011-2014 & 2016-2025 Ford New Vehicle Retail Sales Report

3. BlueCruise: Available feature on select vehicles. BlueCruise requires an active plan or trial – see ford.com/bluecruise for details. Terms apply. BlueCruise is a driver-assist feature and does not replace safe driving or driver's attention, judgment, and need to control the vehicle. Only remove hands in a hands-free Blue Zone. Always watch the road and be prepared to resume control. See Owner's Manual for details and limitations.

4. Ford App: The Ford app, formerly known as the FordPass® app, compatible with select smartphone platforms, is available via a download. Message and data rates may apply. Terms and conditions apply. Visit ford.com for our privacy notice.

Although every reasonable effort has been made to ensure the accuracy of the information on this site, absolute accuracy cannot be guaranteed. This site and all information appearing on it are presented without warranty of any kind. All vehicles are subject to prior sale. Price does not include applicable government fees and taxes, finance charges, electronic filing charges, and emission testing charges.

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable government fees and taxes, finance charges, electronic filing charges, and emission testing charges. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week.

All advertised prices exclude government fees and taxes, and any finance charges. Standard exclusions apply. Residency restrictions apply. Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Photos are for illustration purposes only. Contact us for more details.

California does not have a cooling-off period for new vehicles. But if you purchased or leased a used vehicle for $50,000 or less, you have 3 days to cancel this contract for any reason. Additional restrictions may apply, including a restocking fee. Ask the dealer for more information about how to exercise this right.